Amy Bennet Roach

Amy BennetAmy Bennet Roach, Director, Communications

Prior to joining Blue Ocean Contact Centers, Amy Bennet Roach spent 25 years in the PR and advertising industries. Her experience extends from developing and implementing multichannel marketing plans to managing crisis communications through to speech writing for federal cabinet ministers.

In her current role as Director, Communications for Blue Ocean, Amy oversees external marketing and sales communications as well as internal communications for the 600-person contact center. In that role, Amy continues to push marketing strategies and activities to new levels, creating attraction and consideration for Blue Ocean in the global contact center market. She plays an integral role in keeping the multi-generational workforce engaged and informed while contributing to the organization’s cool culture.

Contact Amy at abennet@blueocean.ca

Thought Leadership Articles by Amy

Are You Using 1999 Metrics to Measure 2019 Customer Care?

Are You Using 1999 Metrics to Measure 2019 Customer Care?

It’s 2019, which means contact center metrics from 1999 are almost old enough for their ...

The Fundamental Guide to the Contact Center RFP

The Fundamental Guide to the Contact Center RFP

Entering a new strategic partnership with a contact center outsourcer is one of the most ...

How to Handle Social Media Customer Support in a Natural Disaster

  In today’s highly connected world, businesses everywhere are facing the reality that more and ...

What is Customer Support to You? Necessary Evil or Core Differentiator?

If you have a business, you have customers – otherwise, you won’t stay in business ...

How to Calculate Call Center Outsourcing Costs

So you’ve been handed responsibility for investigating the benefits of potentially outsourcing your company’s customer ...

Becoming a Green Contact Center [Infographic]

Blue Ocean was awarded two gold awards at an international event for Best Use of ...

Reducing Agent Errors in Reservations Bookings [Infographic]

In the ground transportation reservations business, accuracy is critical. Any small error could result in ...

6 Subtle Signs to Consider on the Contact Center Tour

Finding the best contact center to handle your outsourced customer care is a multidimensional process. ...

Diving into a Rich Agent Talent Pool

Is the strength (or weakness) of the available agent talent pool a factor in your ...

Who Loves Your Brand, Baby?

Spring, to paraphrase the poet Tennyson, is the season when you can’t help but think ...